Everyone speaks about customer-centricity and the market’s value. The intention is good. But think of your organisation and how every individual is acting, interacting, making decisions and working – how valuepreneurial are they on a scale of 1-10? Before any plan, project or action, how much did they understand the full value and end impact of the customer and indeed, the value of the customer’s customer? How much did that end outcome and value drive their solutions?
A valuepreneurial organisation will be wealthier. Who would you rather buy from – someone selling to you, desperate to win your business and get the contract? Or – someone obsessed with your value and outcomes, without thinking of themselves or their own value? The latter of-course. Who will you negotiate harder with and be prepared to invest more in? So, who will be more profitable, grow and be wealthier? – The valuepreneur.
This program will give you the full thinking and application of valuepreneurship but also the way to inculcate and engender a valuepreneurial culture across your entire organisation.
Obsessed with serving real value of your customers, not only will you generate greater sales, profits and growth but also:
- Have a team unified, united and aligned over value.
They will work more collaboratively, take responsibility and ownership. - Unleash creativity and innovation – often suppressed.
- Work to the higher purpose of bringing value rather than just doing work.
The result – more productivity, motivation, energy and joy of working.
